19 December 2010

The $10,000 Ford Falcon

In Australia, there has been a decline in the motoring industry, as to the number of cars produced, and also as a sign of the economic times, the shutting down of the Chrysler / Mitsubishi car manufacturing plant in Adelaide, South Australia has impacted on the industry.

A fact maybe not known to the general populous, is that the Car Manufacturing Industry in Australia, survives upon generous donations by government, called subsidies.

Ford has a long history in Australia, with it's manufacturing plants in both Geelong and Melbourne's suburb, Broadmeadows.

Traditionally, the Aussie family car is a duopoly held by Holden's Commodore and Ford's Falcon.

When one of the great Aussie icon's the Ford Falcon, in it's standard form, reached a retail price tag, of $30,000 in the AU range, it cost Ford Australia $10,000 to produce.

Thus Ford making a mark up of 200% on it's product, or a gross profit margin of 67%.

In Toyota's manufacturing factory, in Altona Victoria, their version of the family car is being produced.

The cost to Toyota to produce the Camry is at an approx 38hrs of assembly time.

Some pharmaceutical companies survive on 3% profit, some I.T companies make 10% profit, and some retail clothes businesses make from 30 to 100% profit.

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