Supermarket food price rip off

In the mass media recently, supermarkets have self styled current price comparisons to the ones of yesteryear to be cheaper.

The mass media has gone on the bandwagon to 'promote' that the consumer is better off now than before with respect to the purchase of groceries.

Over the past few years, essential goods have gone up steadily at the cost of approximately 20-30% per year.

By NO means lemons are a price index indicator, BUT in this illustration, the price is 60 cents each (at a well known supermarket) compared to 25 cents a couple of years ago at the same supermarket.

There are only two major supermarket retailers in Australia, who's primary objective is to destroy ANY competition.