Junk Food Labeled as ALL NATURAL

In a timeless effort to appeal to the masses that junk food is good, manufacturers have resulted to MISLEADING advertising.

In this example, the product in question is Cheezels.

It is labeled as NO Artificial Colours, Artificial Flavours, Preservatives added. CAN this be read as a 'seperate' NO, and contains Artificial Colours, Artificial Flavours, Preservatives added as stated.

Australian Law indicates that ingredients of the product must be displayed.

"E" Numbers are additives to foodstuffs. Some are considered dangerous, whilst others harmless. Certain combinations of chemicals CAN be considered dangerous.


Some ingredients (E Numbers) in Cheezels are listed as

160a Alfa-, Beta- and Gamma- Carotene
160e Beta-apo-8'-carotenal
170 Calcium carbonate
262 Sodium acetate
270 Lactic acid
330 Citric acid
331 Sodium citrates
339 Sodium orthophosphates
304, 6-0-palmitoyl-L-ascorbic acid
306 Extracts of tocopherols
621(MSG, dangerous to some people),
627 Sodium guanylate
631 Sodium inosinate

Whilst Carbon and Hydrogen are NATURAL (good for you ?? !!), their combination in the form of C6H6 (Benzine) is with little proof
not beneficial for human consumption.

At the end of the day, the product in question (Cheezels) is STILL JUNK FOOD.