03 June 2013

McDonald's CEO Eats His Own Junk Food

McDonald's CEO claims he's lost 20lbs in a year despite eating at the chain EVERYDAY as company reports dismal salad sales


  • Don Thompson told investors on Wednesday he lost the weight because he got his 'butt up' and worked out
  • He revealed salads make up just 2-3 per cent of U.S. sales
  • This compares to the Dollar Menu, which generates 13-14 per cent of sales
  • Thompson said the firm, which has heavily promoted its healthier options, will again focus advertising on hamburgers and chicken sandwiches

Weight loss: The boss of McDonald's, Don Thompson, pictured, has claimed he's shed 20 pounds in the past year wile eating at his fast food restaurant 'every, single day'The global chief executive of McDonald’s has claimed he lost 20lbs in weight – despite eating from the chain’s menu every day.

Don Thompson said he regularly worked out at a gym to lose the pounds but did not stop wolfing down the fast food meals whenever he could.

But his claims were met with scepticism on Twitter with some branding it the ‘McDiet’ and asking him to ‘prove it’.

Last week McDonald’s unveiled its most unhealthy item ever, the Mega Potato, which is a double size portion of fries. At 1,142 calories it is more than half the recommended daily calorie intake for a woman.

Mr Thompson said he shed the weight over the course of a year by getting up early in the mornings and going to the gym.

The fast food boss insisted he still ate at McDonald’s ‘every single day’, although he did not specify what he chose from the menu.

He admitted that despite McDonald’s trying to rebrand itself as healthier, its salads make up only two to three per cent of sales.

But he claimed the company was making efforts to include more vegetables in its meals.

Thompson, who has been on the job for less than a year, was responding to a question about how the company is adapting amid growing concerns about obesity when he pointed out his slimmer frame.

He said that he lost the weight by getting active again and noted that it's rare to see Europeans that are 'very, very heavy' because they walk a lot.

'And so I think that balance is really important to people,' he said.

'I don't see salads as being a major growth driver in the near future,' Thompson told investors in New York on Wednesday, according to Bloomberg News.

It's no wonder the salads have failed to lure health conscious diners when they are often as fat-laden as a Big Mac and boast names such as Bacon Ranch and Southwest Crispy Chicken.


He said that he lost the weight by getting active again and noted that it's rare to see Europeans that are 'very, very heavy' because they walk a lot.

'And so I think that balance is really important to people,' he said.

'I don't see salads as being a major growth driver in the near future,' Thompson told investors in New York on Wednesday, according to Bloomberg News.

It's no wonder the salads have failed to lure health conscious diners when they are often as fat-laden as a Big Mac and boast names such as Bacon Ranch and Southwest Crispy Chicken.

In comparison to poor salad sales, the restaurant's Dollar Menu generates 13 to 14 per cent of U.S. business, he said.

But he claims the company isn't giving up on selling fruit and vegetables. For instance, some of McDonald's new McWraps have tomato, cucumber slices and shredded lettuce inside, he said.

McDonald's first added tossed salads to its U.S. menu in 1987.

Bloomberg News reported earlier this month that it is considered ditching Caesar salads after it already got rid of Fruit & Walnut salads from its menu this year.

McDonald's shares fell more than 2.2 per cent to close at $98.28 on Wednesday, after the announcement. At one point they declined as much as 2.9 per cent for the biggest intraday drop since October 19 and they continued to fall on Thursday.

The shares gained 15 per cent this year through to Tuesday. In comparison, the Standard & Poor's 500 Index advanced 16 per cent.

The world's biggest hamburger chain announced it was axing its Fruit & Walnut salad in March after competitors Burger King Worldwide Inc and Wendy's Co began closing the gap with McDonald's.

The world's biggest hamburger chain for years held a huge lead against most rivals, but some of those chains now are luring away diners with fast-changing menus featuring tempting new food.

dailymail.co.uk 31 May 2013

Company CEO's also provide fasle information in the guise of marketing in order to boost sales i.e. and therefore company profits.

McDonald's is a global enterprise that produces carcinogenic, salt and fat laden junk food for the masses, targeted at low educated, low earners.

A documentary film directed by Morgan Spurlock,  titled Super Size Me show the real effects of eating junk food every day.

From http://en.wikipedia.org/wiki/Super_Size_Me :

Spurlock ate at McDonald's restaurants three times per day, eating every item on the chain's menu at least once. Spurlock consumed an average of 20.92 megajoules or 5,000 kcal (the equivalent of 9.26 Big Macs) per day during the experiment.


As a result, the then-32-year-old Spurlock gained 24½ lbs. (11.1 kg), a 13% body mass increase, a cholesterol level of 230, and experienced mood swings, sexual dysfunction, and fat accumulation in his liver. It took Spurlock fourteen months to lose the weight gained from his experiment using a vegan diet supervised by his future wife, a chef who specializes in gourmet vegan dishes.

The video is also available for viewing at:

http://www.youtube.com/watch?v=-Z74og9HbTM

Corporate fraud lies have no boundaries.

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